Visual Merchandising Analysis #7

I love both of these Micheal Kors’ displays. I love how clean and luxurious this display feels. The first display is set to be on an airplane. It creates this desire that you need a luxurious bag for a luxurious trip. The display shows unity throughout and the interior of the store (2nd photo) goesContinue reading “Visual Merchandising Analysis #7”

Visual Merchandising Analysis #5

I think that the first photo is an amazing window display. It is eye catching and has lots of dimension. I love the way that the walls are different dimensions as they break apart to show the clothing being advertised. I love the variety in color as it breaks as well. It looks very symmetricalContinue reading “Visual Merchandising Analysis #5”

Visual Merchandising Analysis #4

I think the photos above both tell some amazing stories and that these are very well done window displays. They highlight in simplicity and allow themselves to be really great. I love the paint one because there is not a whole lot of action going on yet they still tell a really awesome story whichContinue reading “Visual Merchandising Analysis #4”

Visual Merchandising Analysis #3

I think that this a great visual display. It is bright and catches the eye. It also looks very “techno” and draws back feelings of nostalgia which consumers love. It uses extremely great lighting and also gives what I feel is a very clear message. It has unity and balance throughout the display and isContinue reading “Visual Merchandising Analysis #3”

Choice Project-Apricot Lane

My group picked to do Apricot Lane for our choice project. I believe that overall the experience that we had at Apricot Lane was very good. I actually went back the next day on my lunch break and bought shoes there because I loved the customer experience and the product selection that they offered. TheContinue reading “Choice Project-Apricot Lane”

Visual Merchandising Blog Post #2

This display is for Lulu Lemon. I think that this is a very poor display because the lighting of the display is not well done. Overall, this is a fairly good display The products are symmetrical and the items would be clearly displayed in a way that gives a theme if the lighting wasn’t soContinue reading “Visual Merchandising Blog Post #2”

Visual Merchandising Analysis #1

Good Store: The Body Shop I believe that this is a great representation of a good window display. Everything about this window display is very organized. Even though it is not clothing it is still from a very popular brand. I like the way that the colors that they choose pop off of each otherContinue reading “Visual Merchandising Analysis #1”

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